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How Sumo Cookies Work
How Sumo Cookies Work
Cassandra Campbell avatar
Written by Cassandra Campbell
Updated over 8 months ago


What Sumo Cookies Do

Sumo uses cookies to control many different things in users' browsers. These cookies control everything from determining if a visitor is opted-out of a certain popup to telling Sumo whether or not to display a Welcome Mat or Smart Bar. Once a user has seen your popup, until this cookie expires they will not be able to see it again (depending on your settings).


Types of Sumo Cookies

1 __smShown

The __smShown cookie is set when any of the List Builder, Welcome Mat, Scroll Box or Smart Bars are shown on your website. If you have any of your Popups/Mats set to "Don't Show to a visitor until X days have passed", and Sumo detects this cookie in the visitors browser, it will not show that certain Popup/Mat.

This cookie is unique to the email apps and will display in your browser cookie list like this:

__smListBuilderShown

__smSmartBarShown

__smScrollBoxShown

__smWelcomeMatShown


2 __smOptOut

The __smOptOut cookie is set when a visitor clicks an "Opt-Out" button on any of the List Builder, Welcome Mat, Scroll Box or Smart Bars they are shown on your website. If you have any of your Popups/Mats set to "Hide From Users Who Opted Out", and Sumo detects this cookie in the visitors browser, it will not show that certain Popup/Mat.

This cookie is unique to the email apps and will display in your browser cookie list like this:

__smListBuilderOptOut

__smSmartBarOptOut

__smScrollBoxOptOut

__smWelcomeMatOptOut


3 __smSubscribed

The __smSubscribed cookie is set when a visitor subscribes via any of the List Builder, Welcome Mat, Scroll Box or Smart Bars they are shown on your website. If you have any of your Popups/Mats set to "Not Show To Users Who Already Subscribed", and Sumo detects this cookie in the visitors browser, it will not show that certain Popup/Mat.


4 __smUser

The __smUser cookie is set when you login to Sumo on your website and the cookie value is your User ID.


5 __smToken

The __smToken is set once you login to Sumo and is checked to verify whether you are logged into Sumo or not.


6 __smDashView

The __smDashView cookie restores the same tab you were last in when you go back into the "Dashboard" app. For example, if you close the Dashboard app while in the "Subscriber Stats" tab, the next time you open the app, the cookie will allow the app to be opened in the exact tab you were last in.

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